TSR Recycling |
In a pivotal move toward sustainability, US-based aluminum manufacturer and recycler Novelis has announced a three-year agreement with European scrap processing leader TSR Recycling. This strategic partnership will secure a stable supply of approximately 75,000 metric tons of end-of-life, pre-sorted, and processed aluminum scrap annually, supporting Novelis’ mission to deliver low-carbon aluminum sheet for automotive applications.
With Novelis recycling around 700,000 metric tons of aluminum scrap in Europe last year, the company aims to expand this figure by an additional 50,000 metric tons, boosting its green production capacity. TSR Recycling, well-versed in the processing of both ferrous and non-ferrous scrap, has long collaborated with Novelis, and this agreement further solidifies their shared commitment to a sustainable, low-emission future for the metals industry.
A Rising Demand for Recycled Material
The agreement reflects an intensifying demand for recycled aluminum as part of the global shift toward sustainable feedstock in metal production. Aluminum producers, increasingly pressured to lower scope 2 emissions, are prioritizing materials with high recycled content. Novelis has taken a proactive approach, working closely with automotive clients to integrate both pre- and post-consumer scrap into its high-recycled-content aluminum alloys. "Availability of end-of-life material is crucial as Novelis is constantly developing innovative solutions with its automotive customers," the company stated, highlighting the importance of a reliable scrap supply to support greener, circular manufacturing.
This partnership positions Novelis and TSR at the forefront of an industry shift where sustainability isn't just a strategy but a growing imperative driven by regulatory changes, consumer expectations, and an accelerating demand for low-emission products in the automotive sector.
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